Overview
Come make a real difference for all Americans
It’s not everyday that companies are told they’re saving lives, livelihoods, and businesses. At Merit, this happens on the regular. Our technology is relied on in mission critical, real-world situations in sectors that span workforce development, emergency services, licensing, and education. Think things like deploying in 48 hours to aid in hurricane response, combatting learning loss among children recovering from Covid-19, and helping military spouses secure their next job.
Our platform is making it possible for state governments to digitally create, manage, and protect their citizens’ valuable assets–their earned credentials.
Come help us take Merit from ‘startup to scaleup,’ making it a name that’s instantly trusted and embraced by all–governors, state agency administrators, and citizens alike.
Why this could be your dream job:
In this role, you will own the GTM for your business line. You’ll do all the product marketing and link arms with sales to come up with the full-on strategic plan to bring Merit’s most exciting business lines into fruition. You will connect the dots between the entire organization, be the champion of our unique customer, and use data to guide and inform plans. We would make a good fit if you love entrepreneurial environments, have a ton of energy, and are equal parts highly strategic and a flawless executor. We would make an excellent team if you see this work as an honor–with the ability to impact the lives of our customers in tangible ways.
What you will do
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- Identify and develop in-depth Buyer Personas, Ideal Customer Profiles, and Customer Journeys
- Define, gather, analyze, and distribute competitive intelligence
- Oversee product positioning and differentiated messaging
- Propose and refine pricing and packaging models
- Strategize and develop comprehensive integrated marketing campaigns and sales plays
- Work with design to develop sales tools and marketing collateral
- Partner with Product to support the launch of new offerings and initiatives, also providing product design and flow feedback on behalf of the customer
- Define KPIs and track to goals
- Own and manage the marketing budget for your business line
Skills & Qualifications
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- Bachelor’s degree in business, marketing, computer science, or equivalent experience required
- 7-10 years of experience building and leading product and campaign marketing
- “Hands-on” product marketing career, works well in fast paced environments
- Understand how to market and sell technology to state and local government
- Track record of delivering product marketing playbooks that help salespeople sell
- Demonstrated experience in the development of marketing programs designed to create demand for software products
- Experience presenting products features, benefits and value proposition to prospects, customers partners, press and analysts
- Must have strong writing, speaking, and presentation skills
- Strategic thinker who can see the big picture and break it into achievable pieces
- Strong intellectual curiosity for mastering new use cases and translating that knowledge into instant impact
$161,250 – $192,500 a year
Merit’s salaries are competitive and transparent. Here’s a look at our pay bands based on different roles.
Our Values
Merit’s values are more than just words on paper – they permeate the company’s brand, culture, products, and even individual actions. Our values are:
Everyone is a friend. We see opportunities everywhere because Merit has endless ways to grow the already vast and self-propagating Verified Identity graph.
Building a network of truth and trust. Merit is modeling the real world of Verified Identity into a digital one, built on merits. Society values truth, and merits represent truth.
A rising tide lifts all boats. We think about entire industries and how to make the most impact on people’s lives. When we succeed, our employees, partners, and everyone on Merit should succeed.
Measure to meaningfully improve. Work is measured by output, not vanity metrics, and the things we do measure have goals.
Use Merit to build Merit.The strength of the Merit network, platform, and company compounds with the addition of every partner, consumer, and employee.
Benefits at Merit
Remote first with flexible working hours Unlimited time-off with encouraged minimums
Medical plans designed to provide comprehensive, high-quality medical and prescription drug coverage with low to no deductible
Dental and Vision coverage
Employee Assistance Program with 24/7 support Income protection through basic life insurance, voluntary additional life insurance, and disability insurance
401k Program
Fully paid parental leave for 6 months for both Moms and Dads
Additional support resources like Rightway care concierge, One Medical, Sibly, and SoFi to support employees in getting the most from their benefits from financial to mental health support
A dedicated People Operations team always looking for feedback and new opportunities to provide benefits that meet the needs of our employees
Merit’s salaries are competitive and transparent. Here’s a link to our pay bands: https://www.merits.com/resources/paybands/corporate-operations
At Merit, we don’t just accept differences, we celebrate, support, and value them for the innate benefit of our employees, the competitive advantage of our products, and the strength of the communities we are a part of. Merit is proud to be an equal opportunity workplace. We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status. We encourage applications from veterans and military spouses.
Merit is dedicated to providing an accessible environment for all candidates during the application process and for our employees. If you need accessibility assistance or a reasonable accommodation, you may contact us at talent@gomerits.com.
