Director, Growth

Overview

Vidyard is the video platform that’s built for business. Sales reps, marketers, and corporate communicators use Vidyard to record and share videos that grab attention and deliver their message in a personal, impactful way. It’s the video tool of choice for Microsoft, LinkedIn, and thousands of other companies. We’re passionate about elevating our customers, our teammates, our communities, and ourselves.

About the Role

Vidyard is looking for a Director, Growth to lead our Growth team. Reporting to the Chief Operating Officer you will build and develop the Growth Labs team, a newly formed initiative tasked with creating and driving Vidyard’s growth initiatives and accelerating the transition to a product-led growth (PLG) organization. This high-profile role will have an enormous impact on Vidyard’s product strategy, revenue and profitability.

About the Team

Our Growth team is a newly formed initiative, reporting to the Chief Operating Officer and is aligned with Vidyard’s go-to-market (GTM) functions including marketing, product and engineering.  As the Director, Growth you will have approximately 10 talented folks from across Product & Engineering reporting to you.

What You’ll Work On

• Collaborate with senior executives and cross-functional teams, including product, marketing, sales, data analytics and engineering, to develop and implement growth strategies that align with the company’s goals and objectives.
• Identify and prioritize growth opportunities within the product and implement rapid, focused experimentation and learning to drive self-service revenue, reduce customer acquisition costs and improve long-term value to our customers.
• Conduct user research and analyze data to identify user needs, behaviours and opportunities to accelerate the growth of our self-service business, helping connect users to the value that Vidyard brings to their business.
• Foster an innovative and experimental mindset throughout the team and organization
• Build, mentor and enable the team to successfully deliver on objectives, continuously improve against growth competencies, and achieve their career objectives.

As a Director, Growth You Can Expect to:

• Have an enormous impact.  You will develop a long-term product strategy and roadmap that focuses on the opportunities that have the biggest customer impact, making our users lives more pleasant and productive
• Inspire executives, leadership, and cross-functional peers on your growth vision and solutions
• Build a high-performing team of growth-minded and customer obsessed folks
• Lead cross-functional teams to execute successfully against key priorities and top projects that result in a positive impact on the customer experience as evidenced by quantitative and qualitative metrics
• Launch critical, high-impact experiments smoothly in ways that build customer trust and value
• Execute at a fast pace with a focus on user experience, impact, and learning in collaboration with engineering, product, design and marketing peers: making trade-offs, anticipating staffing needs, risks, and ensuring frequent and clear communication
• Partner with the leadership across the organization to coordinate your team’s investments and optimize the value of your work
• Be accountable for the quality and quantity of your team’s work

What You’ll Bring to this Role and Your New Team:

• 4+ years’ experience at the Director level
• 8+ years’ experience leading major growth initiatives across consumer or direct-to-customer business products, with a proven track record of delivering user value.
• You are product-minded with the ability to take rough themes and big ideas and turn them into a roadmap of features, experiments, and research with minimal guidance.  You have a proven track record of driving user acquisition, retention and engagement within a product experience.
• You operate with a data-informed and experiment-driven style to optimize for learning. You can design, run, and interpret experiments and A/B tests.
• You are user and customer obsessed, understand the user psychology, have deep customer empathy and passion for driving long-term value for the customer.
• You are an excellent communicator, whether working with executives, cross-functional partners, external stakeholders or when mentoring peers.
• You have an ownership mentality; from what we build, how we operate to how we market. You are accountable for driving business impact in an experiment-driven product culture.  You say what you’ll do and do what you say and hold your team to the same standard.

Job descriptions can be overwhelming. We are all aboard at Vidyard and deeply value the unique experiences, abilities and opinions you possess, so if this role sounds like your next adventure, but you don’t feel entirely qualified, apply! We value candidates who own it, and if you’re relentlessly resourceful too, you might be exactly who we are looking for.

As we also value direct and transparent communication, you can expect to hear from our team even if you are not selected to move forward.

What You’ll Love about Vidyard:

• Competitive pay
• Comprehensive, flexible benefits on day one*
• Wellness allowance to spend on what’s important to you
• Flexible hours + unlimited vacation + programs to support travel while working, enabling you to live your best life
• Access to Inkblot, a digital mental health platform + $1,500/person/year for mental health coverage*
• Allowance to support your ongoing growth and development
• Parental leave top-up
• Paid volunteer hours
• Employee resource groups to empower and drive change at Vidyard and in our communities
• RRSP match*
• Stock options
• Flexible holiday program

*Benefits described are Canadian specific, if you’re located in another country our Talent team will speak with you about localized benefits for you.

Remote @ Vidyard:

As a video-centric organization, Vidyard has mastered the art of remote work. Whether you are local to our collaboration space in Kitchener, Ontario, Canada, or you join us from elsewhere, you will be an integral part of the team.

Vidyard is dedicated to ensuring all Vidyardians have an opportunity to:

• Level up their home office/workspace.
• Socialize purposefully within teams as well as across the organization.
• Enjoy a flexible work schedule. We know your time is valuable, so own your work in a way that best suits your lifestyle.

We believe working remotely shouldn’t cause any barriers, so from onboarding to day-to-day operations, your colleagues and leaders are only as far as a *virtual* tap on the shoulder away.

We thank all applicants for your interest in Vidyard. Only those applicants selected for an interview will be contacted. Unsolicited resumes from Agencies will not be accepted.

Vidyard is an equal opportunity employer. Applicants who require reasonable accommodation to complete the application and/or interview process should notify us at recruitment@vidyard.com.